Imagine. You're at work. Or at home. Maybe watching TV or on the phone. When it happens. You open up a letter that looks "official". It's a demand letter. From an attorney. And he wants $10,000. TEN THOUSAND DOLLARS? FOR WHUT!? You scream sarcastically out loud. Copyright Infringement. The letter reads: John Doe 1212 E Oh SNAP! Lane Phoenix, Arizona Dear Mr. Doe: This law firm represents [BIG Daddy]. If you are represented by legal counsel, please … [Read more...]
Content makes the world go round. Well, it does on the Internet anyway. Content is to your real estate website what gas is to your car. Just like you aren't getting far without gas in your car, you aren't getting internet leads without content in your real estate website. I heard a quote today "2012 is the year of the content strategy". In reality, tech savvy real estate professionals have long since incorporated a content marketing strategy into their real estate business. I … [Read more...]
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