If you have a website or a Blog you know how important it is to be on the 1st page of Google. Statistics tell us that 75% of the clicks in Google will go to the 1st, 2nd or 3rd result, after that, the numbers drop substantially. Think about it, how often do you click on a link that is not in one of these positions? After waiting so long and working so hard on your internet strategy, as a Realtor or Loan Officer nothing is really more rewarding than being on the first page of … [Read more...]
FaceBook-The New Google?
February 17, 2010 by Leave a Comment
Last week Facebook announced that it now has over 400 million active users, Let me say that again......Facebook has more than 400 Million users. Even more amazing.....225 million of those were added in the last 12 months! To put this statistic in context, the population of the United States is a little over 300 Million. We all belong to the country of Facebook. These days you would be hard pressed to meet anyone that does not have a facebook account. In fact, I can tell … [Read more...]
When It Comes To Marketing, Are You In Or Out?
February 17, 2010 by Leave a Comment
Well, are you In or Out? Don't worry, I'm not trying to get you to join some double secret probation group, I'm talking about Marketing. Is your marketing an example of Inbound marketing or Outbound Marketing? # 1 In the Real Estate and sales industry we have been conditioned to work with Outbound Marketing. Examples of Outbound marketing are Telemarketing open houses Email blasts direct mail campaigns TV & Radio Ads The problem is that our customers are … [Read more...]
The Buzz About Google Buzz
February 10, 2010 by 1 Comment
On Tuesday February 9th 2010 Google introduced Google Buzz. Another social network doesn't necessarily excite me, there are plenty already, however.....over 60% of all searches take place on Google meaning Google Buzz will have immediate brand recognition. Google Buzz will work with your Gmail account and with 175 Million Gmail account holders, Buzz is off to an incredible start, potentially half of Facebooks estimated 350 Million users in 1 day! Google buzz will … [Read more...]
Generate More Real Estate Business With Twitter
February 9, 2010 by 1 Comment
Twitter is a micro-blogging site that started in 2007. Twitter is emerging as a deceptively powerful business tool, especially for professions like Real Estate where you live and die by your network. While you may have heard of it before, Twitter actually exploded in popularity during the Iran elections. You may remember that the Government of Iran did everything possible to stop information from escaping to the West but they couldn't stop Twitter! New York has the most … [Read more...]
