The Hello Bar is a simple notification bar that engages users and communicates a call to action.

Let’s Break Together!

"Man, I like you". Yes, that is a quote from Shrek. Remember? Donkey turns to Shrek and says "man I like you". Well, I like you and I want your real estate business to succeed. I am a former title rep for a national title insurance company in Phoenix Arizona. I spent 10 years helping real estate professionals grow their business. I spend a lot of my time as a "former" title rep, talking to real estate agents about marketing. About technology. About Consumer Behavior and … [Read more...]

“It’s A Conspiracy And It’s Not Fair” said the Real Estate Agent

Inbound Marketing for Real Estate

There is a conspiracy going on and it ain't right. Recently I spoke with a real estate agent of the "older persuasion". He came to one of my Inbound Marketing classes. Nice Guy. Great Guy actually. He sat there, fully engaged, eyes locked on me and asked Lot's of questions. I am a former title rep for a national title insurance company in Phoenix Arizona, I spent 10 years helping real estate professionals [real estate agents and loan officers] grow their business. Now I am a … [Read more...]

Inbound Deficit Disorder – It’s Effect on Real Estate Marketing – Real Estate Websites

You Don't Have To Suffer In Silence   Is your real estate business spending thousands of dollars and getting little to no return on your investment? Are you constantly chasing the next deal? Do you LOVE direct mail? Your real estate business could be suffering from Inbound Deficit Disorder. As if your business didn't have "enough" problems, there is a new one making it's rounds across the real estate industry. While certainly dangerous, this disorder won't kill you - … [Read more...]

HOW 3rd Party Websites Are A Threat To Real Estate Agents

  There are not many things I remember about 1999 but I remember this. I was 25 years old, a senior at the University of Nevada at Las Vegas (UNLV) and I couldn't sleep. Not being able to sleep when you are visiting Las Vegas isn't a bad thing, but when you live there and you have school in the morning, it isn't so much fun. I turned on the TV, it was before we had 24/7 programming, before DVR's before Apple TV and Netflix. The only thing on TV was the news. I … [Read more...]

Google To Content Farms: na na na na poo poo

photo credit: bpende Today is a good day. Remember when you were in high school, there was always that one guy that thought he was "all that and a bag of chips"? You know, the guy that cut corners wherever and whenever possible,-didn't study, didn't do his own homework and tried to copy off of your test paper?  This is the guy that threw off the curve, {if your teacher did in fact grade on a curve} and ruined your grade. Well the Internet has a guy like this too, only … [Read more...]

Changing Real Estate Brokerages-Is It Really The Answer To Your Problem

Changing real estate brokers

It happened again. Excuse me, A-G-A-I-N. I have to stress "Again" because there is a lot of "it" going on. "It" being real estate agents switching brokerages. I talked to a friend today, another title rep at another title company, yes we get along! She told me another of her clients was switching brokerages. I am a business development manager for a national title insurance company, I help real estate professionals get found online. She continued, "Suzy REALTOR is … [Read more...]

Arizona Realtors, Is Your Marketing Rep A Business Partner Or An Order Taker?

Arizona REALTOR's:  If I can promise you the same level of service as you currently receive (or better) and I can help you increase your business, Can we do business? I know it sounds like a silly question but its a serious one. I want to help you increase your business. I am a marketing representative for a local title company.  Normally I would start a conversation with you by saying "my escrow officers provide fantastic service".  Normally.  Because of the downturn in … [Read more...]