In a world where most people in the real estate industry {real estate agents, title reps, loan officers etc} are MARKETERS, I am a STORY TELLER. I tell stories rather than market or SELL, in part, because people HATE TO BE SOLD TO. Rather than chase a real estate agent around to tell them how "great" I am, I help them discover it through my stories. One of the ways I create better stories is with something called Google Alerts. I'm from Upstate New York but I went to … [Read more...]
What are the saying about you online? Who is they? I am a business development manager for a national title insurance company in Phoenix Arizona, I help real estate professionals "get found" online. Over 90% of consumers go to the Internet first when looking for a home. What about you? Where do you go when you are looking for a product or service? I don't know about you but I don't remember when I used a phone book for its intended purpose. These days, you, me, everyone … [Read more...]
What are "They" saying about You? What are they saying about your Brand, Company, Employees or Competitors? Who is "They" anyway? They is your friends, your enemies, competitors, customers, potential customers etc. What are they saying about You? Is it Good or Bad? The Internet has changed our lives-for the better. BUT, it could be for the worse as well. I am a marketing representative for a national title insurance company in Phoenix Arizona, I help real estate … [Read more...]
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