The Hello Bar is a simple notification bar that engages users and communicates a call to action.

Real Estate Business Plan. 2013 Business Goals

real estate business goals

It's November 2012. If you are a real estate agent in Phoenix you are likely already getting the calls, blast emails, postcards, flyers and other solicitations. They are from your real estate broker, competing real estate brokers, team leader, title companies, mortgage companies or other vendors. What do they want? To help you with your real estate business plan and 2013 real estate business goals. They know. They know the holidays is a great time for some real estate … [Read more...]

YouTube Secrets: YouTube Embed Codes. Autoplay, No Branding, Hide Controls and more

YouTube Embed

If you are going to be using video in your real estate business, and you will be by the way, you will need somewhere to host them. YouTube is {in my opinion} the best video hosting environment for me and for you. With over 55% marketshare among all other video hosting sites combined {Vimeo, Viddler, Daily Motion etc} YouTube is the largest. It is the 2nd largest search engine in the world {behind Google} and it's FREE. By now, {if you are one of our clients} You already … [Read more...]

$4,500 To Short Sale Your Phoenix Home? Really? YES!

short sale process arizona

Things are tight. You are unemployed or underemployed, like so many other Phoenix homeowners, a victim of the struggling economy, dwindling property values and negative equity. You have tried to keep up with your financial obligations: car, 1st mortgage, 2nd mortgage maybe even third, COX, SRP, SW Gas, Water - Sewer - Trash, co pays and prescriptions and lets not forget food. There just isn't enough money to go around. As if that wasn't enough, there was a knock at the door. … [Read more...]

Bye Bye Twinkie: What Real Estate Agents Can Learn From Twinkie


Seems like everywhere I've looked over the last week I heard about Hostess, the makers of the iconic Twinkie, filing for bankruptcy. Growing up in Upstate New York, I remember Twinkles¬†fondly from my youth. Walking to the corner store, lawn mowing or snow shoveling money in hand, with my best friend Benny and coming back with Now and Laters and yes, Twinkies. Twinkies were ingrained in the American lexicon. There was even a defense based upon it {Google it}. ¬†Notice I said … [Read more...]

Social Media For Real Estate Agents: BEWARE Of The EXPERT

social media real estate agents

Who do you turn to when you want to learn about the Arizona purchase contract? Your broker? A seasoned real estate agent? Hopefully an expert - correct? Who do you turn to when your car needs service? Your dealer, an off-site mechanic - an expert - correct? Who do you turn to when you need help with social media? A social media expert of course! While you can clearly identify your broker or another real estate agent; your car dealer or a mechanic; do you know what a "social … [Read more...]

Noticed Engagement On Your Facebook Business Pages Fall? Here’s Why.

HUB Marketing

Facebook. Ah, facebook. I remember the first time I heard about Facebook. Someone asked me "are you on Facebook?" After understanding what it was I quickly said "hell no!"thinking why would I want to be part of this thing called a social network? In my mind, facebook was essentially - myspace, that other social website, essentially for kids. Social Network? I shunned it. I did nothing, even as I continued to hear about this thing called Facebook. I ignored all the … [Read more...]

2208 N Heritage Street Buckeye AZ. Verrado!

Verrado Home For Sale

Welcome to 2208 N Heritage Street Buckeye, AZ. This is a TRADITIONAL SALE -- Move-in BEFORE the Holidays!!! This former model home is located in the exclusive Verrado Community in the west valley of Phoenix. 2208 N Heritage Street is a 3 Bedroom, 2.5 Bath, Verrado home for sale with over 2,000 Sq Feet, a wrap-around Front Porch, Corner Lot, Mountain Views, Granite, Stainless Steel Appliances, Maple Cabinets, Jacuzzi Tub, Upgraded Tile and Carpet, Surround Sound … [Read more...]

HOW TO Monitor Your Brand And Create Better Content With Google Alerts

Google Alerts

In a world where most people in the real estate industry {real estate agents, title reps, loan officers etc} are MARKETERS, I am a STORY TELLER. I tell stories rather than market or SELL, in part, because people HATE TO BE SOLD TO. Rather than chase a real estate agent around to tell them how "great" I am, I help them discover it through my stories. One of the ways I create better stories is with something called Google Alerts. I'm from Upstate New York but I went to … [Read more...]

What Does The Title Company Of The Future Look Like?

The Future

The future. That thing around the corner we all know is there that most of us cannot predict. Those that can imagine the future can get rich, those that fail to imagine it can be left behind. It's Netflix or Red Box on one end and Blockbuster or Tower Records on the other. Technology has changed the way we do almost everything. The way we learn, communicate, connect, even love. If you have visited this blog before you know I am the Director of Sales Technology for Grand … [Read more...]