The Hello Bar is a simple notification bar that engages users and communicates a call to action.

Conveying Value In Real Estate Marketing With Video

Video thumbnail for youtube video Conveying Value In Real Estate Marketing With Video - My Title Guy

You have seen it before, a postcard, flyer, print real estate magazine, grocery cart, bus stop, billboard ad or newsletter from a real estate agent that SAYS they are all about the consumer when it is OBVIOUSLY all about them. You know, the photo shopped picture of the agent, from 5 years ago, OR MORE, in front of a multi million dollar home or leaning on a luxury car or SOLD sign, arms folded, teeth - white with some cheesy caption like "RESULTS FOR YOU". Sound … [Read more...]

Real Estate Video Marketing: Creating Videos Of Value

Video thumbnail for youtube video Real Estate Video Marketing: Creating Videos Of Value - My Title Guy

I have been saying this for some time, If you are a regular visitor to MyTitleGuy.com, you have heard me say this before: "Real Estate Video Marketing Is The Future Of Real Estate Marketing". I have been using real estate video in my title business for over 2 years, I have seen amazing results from using real estate video marketing. As I have told you before, almost 50% of my leads come from my videos. As the Director Of Sales Technology for Lawyers Title, I have been on a … [Read more...]

Real Estate Marketing: Which HAT Are You Wearing and WHY It Matters

Online Real Estate Marketing

What HAT do you wear? How do you show up? Did you know that the way you perceive yourself and the way others do is often different? Let me explain. I grew up in upstate New York, Syracuse - GO ORANGE!. Growing up I thought all people are the same. I mean, my friends were like me, my parents were like their friends, it wasn't far off for me to believe this. It wasn't until I left NY and joined the Navy that I realized - BOY WAS I WRONG! People are different. Daaaaamn are … [Read more...]

Statpress Plugin For WordPress: How Are They Finding You

Hello!

I love WordPress. I cannot say that enough. WordPress has changed my business in so many ways. Let's see, uh - I get found online now, I can create content easily and efficiently, I can easily incorporate calls to action, I get more leads than I can often handle, I can manage my own website without the need of a designer, plugins make it possible to add functions to my website and there is so much more. One of my favorite plugins is called Statpress, a plugin for … [Read more...]

Video In Real Estate Marketing: How To Beat Third Party Aggregators

Distribution Of Clicks Google Search Results

Go and do it. Search the Internet like a consumer. Take your REALTOR® hat OFF and put your consumer hat ON. Head over to Google. Search. Search for homes for sale in your city. Search for REALTOR® in your city. Search for anything revolving around broad real estate terms in your city. Mixed in the search results [likely #1,#2, and #3] you will find Third Party Aggregators like REALTOR dot com, Trulia and Zillow. Third Party Aggregators So, you did your search as a CONSUMER … [Read more...]

Are Facebook Likes Overrated?

Facebook likes

Saturday night, I'm minding my own business watching cartoons. Yes, I am a 38 year old married father of 2 that watches cartoons. I have grown to love cartoons because my kids are always watching them. It was my 3rd episode of "Sid The Science Kid" when I got it. "It" was a notice from Facebook. Facebook Love vs Hate I have grown to have a love hate relationship with facebook. Don't get me wrong - we go way back - we have lots of happy memories but lately, my old friend has … [Read more...]

Phoenix In Top 10 Housing Markets Getting Most Web Traffic

Hub Marketing

I read an interesting article today. It was a list of the housing markets getting the most web traffic from REALTOR dot Com. Let me rephrase that, it was a list of housing markets getting the most buyer inquiries. I say "buyer inquiries" because this is typically what consumers are doing for when searching the internet where real estate is concerned. Phoenix was # 4 on the list of the Top 10 Housing Markets Getting The Most Web Traffic behind Chicago, Detroit and Los … [Read more...]

Protected: How To: Add Annotations To Your YouTube Videos

YouTube Annotations

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YouTube: 90% Of All Web Traffic Will be Video

Video Marketing Real Estate

I read something the other day from YouTube that literally jumped off the page at me when I saw it. It jumped off the page because it simply made sense. What did I read? "90% of all web traffic will be video". I remember when I first took statistics in college. I failed it. Miserably. Unfortunately for me, statistics was a required course for the B.A.Criminal Justice program at UNLV. I failed it because I simply didn't get it. Nor did I care. Why do I care about the Bayes' … [Read more...]

Protected: HOW TO: Optimize YouTube Videos

Video thumbnail for youtube video HOW TO: Optimize YouTube Videos - My Title Guy

This content is password protected. To view it please enter your password below: Password: … [Read more...]